By now, you've all heard of the Olympic sport that was trying to secure a pre-sale ticket to Taylor Swift's upcoming The Eras tour. Truly, waiting in the Ticketmaster queue for 5+ hours deserves a trophy...especially if you didn't end up getting the coveted pass, which was the experience of a lot of Swifties. But there was still hope for today, when general public sales were set to go live. That is, until Ticketmaster announced on Thursday that it was cancelling (!!!) that sale due to "high demands" and "insufficient remaining ticket inventory."
Needless to say, things got...intense. So much so that Taylor herself addressed the whole messy ordeal on her Instagram Story today. She wrote, in part, "Well. It goes without saying that I’m extremely protective of my fans. We’ve been doing this for decades together and over the years, I’ve brought so many elements of my career in house. I’ve done this SPECIFICALLY to improve the quality of my fans’ experience by doing it myself with my team who care as much about my fans as I do,” she wrote. “It’s really difficult for me to trust an outside entity with these relationships and loyalties, and excruciating for me to just watch mistakes happen with no recourse."
Taylor continued, "There are a multitude of reasons why people had such a hard time trying to get tickets and I’m trying to figure out how this situation can be improved moving forward. I’m not going to make excuses for anyone because we asked them, multiple times, if they could handle this kind of demand and we were assured they could. It’s truly amazing that 2.4 million people got tickets, but it really pisses me off that a lot of them feel like they went through several bear attacks to get them."
“And to those who didn’t get tickets, all I can say is that my hope is to provide more opportunities for us to all get together and sing these songs. Thank you for wanting to be there. You have no idea how much that means.”
Welp! Guess we'll have to see how this shakes out! But Ticketmaster should know two things: Don't mess with Taylor. And don't mess with Swifties.
Christen A. Johnson is the senior lifestyle editor at Cosmopolitan, where she covers health and wellness, home, sports, astrology, food, travel and more for print and digital. She also dabbles in culture writing, and wrote Cosmo's first-ever digital cover story. Before joining the magazine, Christen was a lifestyle features reporter at the Chicago Tribune. Several of her health and style stories made the paper's front page. When Christen isn't digging through antique stores, she's likely drooling over home renos on HGTV, sharing her latest therapy revelation, redoing old workouts from her college basketball days, or trying to perfect her homemade buttermilk biscuit recipe. Follow her on Insta for BTS ~ editor life ~ tingz!
