As if it wasn't dangerously easy enough to order delivery with the Domino's app, now the pizza giant is taking convenience to the extreme. Beginning May 20, Domino's customers can order their favorite pizzas with just a tweet. To take things even further, slice fiends with frequent orders can get their pies by solely tweeting the pizza emoji.
Here's how the 'za chain's tweet-to-order system works: First you need to set up an Easy Order account and submit your toppings preferences. This will be tied to your Twitter handle. Once you order via tweet, Domino's will send you a direct message to confirm the order. After that, a hot, cheesy pie will be on its way. We do have a bit of skepticism on the new systemβand by that we mean we're foreseeing a number of drunk tweets for those late-night, sobering-up slices.
Banking on social media success makes sense for the behemoth brand, whose sales are already dominated by online orders. To create even more hype, the company has been sending out tweets using solely pizza emojis for the last 24 hours. These are our favorites:
πππππππππ ππππππππ πππππππ ππππππ πππππ ππππ πππ ππ π
β Domino's Pizza (@dominos) May 12, 2015
π + π + π + π + π = ?
β Domino's Pizza (@dominos) May 12, 2015
(πππ) πππ - ππππ
β Domino's Pizza (@dominos) May 12, 2015
(h/t USA Today)
Update, June 16 at 12:08 p.m.
Pizza fiends have yet another way to order their favorite pies. Domino's has just rolled out text ordering, which means you need not send your order into the Twitterverse. Instead, shoot a pizza emoji to DPIZZA (374992). From there, it works similar to the tweet-ordering by connecting your phone number to your Easy Order account. The take-out game is strong with this one.
Follow Delish on Instagram.