When Taco Bell started 2013 by sharing the photo at left on its Facebook page with the caption, "Anything could happen in 2013," fans of the chain were sent into a tailspin. It could only mean one thing: Taco Bell was thinking about releasing a Cool Ranch Doritos Locos Taco. This week that assumption was confirmed.
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Yesterday, CEO Greg Creed appeared on CBS This Morning and announced that Taco Bell will, in fact, release a Cool Ranch version of the fast-food chain's wildly successful Doritos Locos Tacos. The original Doritos Locos Tacos, which were released in March 2012, had already passed the 200 million sale mark by the end of September 2012, reports Nation's Restaurant News.
If Cool Ranch follows in the original's footsteps, Taco Bell can expect booming sales at its outposts.
Are you excited about the Cool Ranch Doritos Locos Tacos? What other types of taco shells would you like to see?
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