Blue Bell Camo 'n Creampinterest
Blue Bell Ice Cream

Camouflage ice cream doesn't necessarily sound tasty on its surface. (It kind of evokes sweaty military fatigues.) But Blue Bell just introduced a new flavor inspired by the military pattern, and it definitely seems delicious.

Blue Bell Camo 'n Creampinterest
Blue Bell
Blue Bell\'s Camo \'n Cream ice cream

The company announced a brand-new flavor called Camo 'n Cream on Thursday. It's a combination of three flavors: pistachio almond, milk chocolate, and cream cheese. All three flavors are swirled together to resemble camouflage.

"We are having a little fun with this flavor," Carl Breed, director of marketing, said in a press release. "You see the camo design on everything these days, so we thought why not create an ice cream flavor that looks camouflage?" He explained that the company tried several different flavor combinations until they found the mixture that is hitting shelves now.

The flavor is available in limited quantities, in both pint and half-gallon containers, and Blue Bell promises other "fan favorites" over the next few months.