On December 12, the donut slingers at Krispy Kreme will be doling out free dozens to customers all day long. This is to celebrate the #DayOfTheDozens, a.k.a 12/12. 

Now, Krispy Kreme has offered plenty of free donut deals in the past, but this one has an extra element of sweetness to it: a scannable barcode in video form—made from icing as it coats freshly fried donuts. It's like magic. And you have to see it for yourself:

To redeem your free dozen of the brand's original glazed, you first have to purchase any dozen donuts (like the seasonal red velvet and Santa Belly donuts). Then present the video barcode at checkout. If you're totally averse to having fun and watching a mesmerizing sugar glaze coat coffee's favorite pastry—or simply have trouble loading the video—you can always print out the paper coupon. But that's just not as fun. Nor nearly as delish. 

The offer is valid all day at participating locations in the U.S., Canada, Dominican Republic, Korea, Malaysia, Mexico, Philippines, Russia, U.K., Taiwan, India, Thailand, Saudi Arabia, and Colombia; though it's not valid in Puerto Rico. 

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