While we feel that chocolate deserves to be eaten every day of the year (it's basically a health food), on Wednesday it will be particularly important because October 28 is National Chocolate Day. To celebrate our favorite candy, we found the best deals and freebies to satisfy your sweet tooth. This perfectly-timed holiday is going to get us perfectly primed for the sugar coma we'll be in on Halloween. And—for the record—there will be #NoRegrets.

ETHEL M. 

Owned by Mars, this chocolatier hawks high quality, gourmet treats and subscribing for its emails will get you $10 off any purchase. Plus, if you spend $50 online you'll get a complimentary chocolate gift worth $20. Sounds like a win to us. 

GODIVA

Godiva's Chocolate Rewards Club gets you a free piece of chocolate every month, but you also earn a free reward every time you spend $20. The brand is currently running a promotion for 15% off all dark chocolate purchases of $65 or more—just in time for both Halloween and National Chocolate Day. Some of the seasonal treats include, of course, pumpkin spice and pumpkin cheesecake truffles. If you're more into ice cream, opt for the soft-serve rewards card so you can score a free cone of Trufflelata after you buy six (shouldn't be too hard). 

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Godiva

GHIRARDELLI

As the weather gets colder, take advantage of free hot chocolate—order anything online and take home a complimentary Ghiradelli hot cocoa mix. Additionally, all Halloween treats are 20% off. No tricks here.

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Facebook / GHIRARDELLI

LA MADELEINE COUNTRY FRENCH CAFE

This Dallas-based café will dole out free mini chocolate strawberry tarts. With more than 75 locations in Texas, Arizona, Georgia, Louisiana, Maryland, and Oklahoma, the chain will give plenty of locals limited-edition French treats. 

LINDT

If you're not a member of Lindt's Chocolate Lovers' Rewards Program, you should sign up now. You'll get 25 bonus points just for enrolling, and then earn one point for every dollar you spend. After you reach 100 points, you get a chocolatey reward. Now through October 29, everything online is 25% off, so you should start racking up those reward points! 

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Facebook / Lindt

Lindt is also having a Halloween promotion that includes two of our favorite activities: taking selfies and eating chocolate. They want you to vote for your favorite Halloween truffle (#Lindtspooky or #Lindtscary) by taking a selfie in one of their shops and sharing it to Facebook, Twitter, and Instagram. The winner's selfie will be posted on Lindt's Facebook page the day before Halloween. 

RUSSELL STOVER

Rewards Club Loyalty Program members get a free gift after spending $10, and anybody can get a 20% off coupon just by signing up for emails. Join now and stuff your face later.

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