The wait is nearly over. Following months of anticipation, Disney is gearing up for the opening of Star Wars: Galaxy's Edge Park, and to celebrate, Coca-Cola has designed the coolest Coke, Diet Coke, Sprite, and Dasani bottles. The galactic packaging, which is orb-shaped and includes resealable lids, is labeled in Aurebesh—the film's fictional language.
"When we first approached Coca-Cola and shared the idea of bringing their products into the Star Wars galaxy in a new and unique way, they immediately saw the opportunity to give our guests the refreshing drinks they love in a way that maintained the authenticity of the story—which is very important to us—and that was, frankly, just plain cool," Scott Trowbridge, Portfolio Creative Executive and Studio Leader for Walt Disney Imagineering, said in a statement.
The special-edition bottles will be sold exclusively at the 14-acre Star Wars-themed experience. According to the press release, Coca-Cola has spent three years creating dozens of prototypes in different shapes, sizes, and aesthetics before settling on the current design with Disney.
"We wanted to create a package that would appear like it was pulled off a ship or left behind and repurposed as a bottle of your favorite Coca-Cola beverage—all with visual cues that keep you in the Star Wars Storyline," associate industrial designer for Coke, Matt Cooper continued.
The companies made the decision to include the brand names in Aurebesh after Walt Disney Imagineers toured the Archives in Atlanta and were inspired by the Coca-Cola's Spencerian script logos. "We started with a blank piece of paper and ideated and iterated with Walt Disney Imagineering on what Coca-Cola products and packaging would look like in Star Wars: Galaxy's Edge," director of strategic partnerships and brand marketing, Ellen Gutierrez added.
The Galaxy's Edge Park's California location will open May 31, with Florida following shortly thereafter with an August 29 debut. If the on-theme coke bottles weren't enough to spark some interest, maybe the massive rotisserie spit or festive Bloody Mary offerings might do the trick.
